His business prowess is unmatched, with business interests and experience spanning from real estate sales, restaurant, publishing, success training, online sales, online seminars and crypto- currencies. It is hard to talk about Joel Friant without mentioning his flagship product, the Habanero Shaker. During his high school days, a friend gave Joel his first Habanero and his affection for it sprung from that point on.
The market at that time offered Habanero that was either mixed with salt or spices, he was looking forward to offer consumers 100% Habanero Shakers. This was his eureka moment, 1995 was the year he productized Habanero Chile Pepper but did not last long in the market. Now it’s back and Joel isn’t taking his attention off it. Habanero shaker gives its users the best of both worlds; it is hot and has great flavor. Joel Friant is delighted to see that an increasing number of people are appreciating the sense awakening feeling of habanero.
Habanero comes with more than just the tasty feeling; medical research has shown that capsaicin can kill a number of harmful bacteria such as e.coli and salmonella. Capsaicin has been found to improve blood circulation, prevent ulcers and also assist in weight loss by increasing the metabolic rate. Capsaicin is the active component of chili pepper producing the burning sensation when consumed.
Joel Friant loves to pen down his ideas, and to do so he goes out on a bicycle ride just to clear off his mind. He owes his business growth to learning from people who were already successful at what he wanted to do. As an entrepreneur, he failed in the past by thinking others were better than him and not trusting himself. He had to take the risk of walking away from the security of a paycheck and did the hard stuff every day and eventually his dreams were actualized.
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